branding and graphic designer

DENIS I. LOPES, Travel Agent
Business Card
As address books become more digital, one might wonder if business cards still play an important role in networking. However, while the functional aspect is less obvious, that little piece of paper carries a strong branding statement about a business; it delivers a promise, a feeling of how will you be treated. Denis I. Lope’s business card is a great example of that concept by highlighting the magical atmosphere of holiday times.

THINK GLOBAL
Catalogue of Products
GLOBAL is a major Canadian manufacturer of affordable office furnishings throughout the world. THINK GLOBAL (pdf/40mb) is their annual catalog of products. Aimed exclusively at retailers for the first time, it was redesign it to present detailed technical specifications in a clear, organized yet pleasant style.
(Photos by Don Folden and
Paul Kijewski)

IDEIAS E CAMINHOS
Training book
Ideas e Caminhos is a Rio de Janeiro Government program that aims to improve the pedagogical practice. Led by MULTIRIO, a State-owned TV producer, the project includes interactive classes through videos, web content, and print material. We defined Ideias e Caminho’s brand core as “growing”, which refers to the improvement of teachers’ capacity to teach, as well to the literacy process itself. This book is the main print material of their semi-presential qualification course.

"HISTORY, IMAGES, LANGUAGES"
Poster
MULTIRIO is a Rio de Janeiro government company that creates multimedia products for the Public Education System. Their goal is to improve the quality of education by taking advantage of new medias, tailoring their content to a young, contemporary style of language. This poster was delivered to all municipal teachers and schools in Rio de Janeiro, Brazil. It uses a very graphic style to talk about the ethnic and cultural importance of the native people of Brazil. (Photo by
José Inácio Parente)

MULTIRIO
Institutional folder
MULTIRIO is a Rio de Janeiro government company that creates multimedia products for the Public Education System. Their goal is to improve the quality of education by taking advantage of new medias, tailoring their content to a young, contemporary style of language. This folder was delivered as part of institutional collateral materials at MultiRio’s 10th anniversary celebration.

BRAZIL ECOTRAVEL
Institutional Brochure
Brazil Ecotravel is a tour operator that offers special interest travel for independent and group travelers. They are committed to promoting environmentally responsible travel and helping conservation efforts in Brazil. This folder, published in English and French, was created to promote Brazil Ecotravel services overseas, communicating integration with nature, freedom and exploration.

"GAUDÍ, THE MASTER OF HIS MOVES"
Travel magazine
O GLOBO is one of the most important newspapers in Brazil. It is part of a huge communications conglomerate, which includes open and cable TV channels, Internet services, radios and publishing houses spread all over Brazil. This double page was published on March 14th 2002, on the travel magazine. It presents an article on and Gaudí's legacy in Barcelona.

"HE OPENED THE ENVELOP AND GAVE ME THE LIST"
Politics section
O GLOBO is one of the most important newspapers in Brazil. It is part of a huge communications conglomerate, which includes open and cable TV channels, Internet services, radios and publishing houses spread all over Brazil. This page, published in April 27th 2001, was about a serious politics scandal in Brazilian Parliament. That day, Antonio Carlos Magalhães, former Senate President, finally recognized he had asked for and illegally had access to confidential details of a Parliament secret voting..

"THE TIME OF REVENGE"
Politics section
O GLOBO is one of the most important newspapers in Brazil. It is part of a huge communications conglomerate, which includes open and cable TV channels, Internet services, radios and publishing houses spread all over Brazil. This page, published on May 27th 2001, was about a serious politics scandal in Brazilian Parliament. Antonio Carlos Magalhães (photo), who had just deposed from Senate Presidency, was beginning to coordinate his come back.

"BRAZILIAN COMICS ARE NO LONGER FICTION"
Teen magazine
O GLOBO is one of the most important newspapers in Brazil. It is part of a huge communications conglomerate, which includes open and cable TV channels, Internet services, radios and publishing houses spread all over Brazil. This double page, published on January 8th 2002 in the teen magazine, was about the flourishing of comics market in Brazil.